Odisha, July 10 : Senco Gold & Diamonds, a pan-India jewelry retailer with a legacy of over eighty-eight years, is the largest jewelry retail player in Eastern India by showroom count, with more than 200 outlets across India. The brand has announced the launch of its new Rath Yatra Jewelry Collections and offers to mark the auspicious occasion. Rath Yatra, also known as the Festival of Chariots, is an important Hindu festival that takes place every year. Rath Yatra is celebrated around the world, but the most famous and largest celebrations take place in Odisha and in West Bengal.
To commemorate the spirit and grandeur of Rath Yatra, Senco Gold & Diamonds has unveiled a thoughtfully curated collection of jewellery inspired by the festival's rich symbolism and cultural heritage. Expertly crafted by the brand's master artisans, the collection features intricate motifs of deities, chariots, and other auspicious elements associated with the revered festival. To make Rath Yatra celebrations even more rewarding, Senco Gold & Diamonds is introducing a host of attractive festive offers across its showrooms. Customers can enjoy up to 40% discount in making charges on the purchase of gold jewellery, up to 100% discount in making charges and up to 20% discount in diamond value on purchase of diamond jewellery, up to 10% discount on purchase of gemstones. In addition, the brand is offering up to 15% off in making charge on silver jewellery. Further this time Senco Gold & Diamonds would like to draw special attention to offer 0% deduction in old gold exchange with Rs.650/- per gram additional discount.
Each piece is meticulously crafted in BIS hallmarked gold, reflecting exceptional craftsmanship, timeless elegance, and enduring quality. Designed to celebrate tradition while appealing to contemporary tastes, these exquisite creations are intended to become treasured heirlooms, passed down from one generation to the next.
Commenting on the occasion, Ms Joita Sen, Director & Head of Marketing & Design, Senco Gold & Diamonds, said,
"Rath Yatra is a festival that holds immense spiritual and cultural significance for millions of devotees across the country. At Senco Gold & Diamonds, we recognize the importance of this auspicious occasion, when many customers choose to invest in jewellery as a symbol of blessings and prosperity. Inspired by the rich traditions of the festival, our skilled artisans and designers have thoughtfully created a collection that beautifully blends timeless craftsmanship with contemporary elegance. From intricately crafted gold and diamond pendants to vibrant meenakari earrings, the collection offers something special for every taste and preference, making it the perfect way to celebrate the spirit of Rath Yatra."
Mr. Suvankar Sen , MD & CEO, Senco Gold & Diamonds, said,
“Every year we have been doing the celebration in honour of the auspicious period giving an opportunity to consumers to buy jewellery in this auspicious time”.
Senco Gold & Diamonds offers a diverse jewellery collection, including gold, diamond, platinum and studded jewellery. The company’s brands include Everlite lightweight jewellery, and Gossip, the silver and costume jewellery brand. It has also launched D’Signia showrooms in India which offer a premium jewellery shopping experience. Their Aham collection of jewellery caters to men, while the Vivaha collection features premium designer wedding jewellery.
