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Maybelline New York Introduces Lifter Gel: The Next Generation of Lip Care Meets High-Shine Colour

BusinessManasi Praharaj29 Jul 2026

Maybelline New York Introduces Lifter Gel: The Next Generation of Lip Care Meets High-Shine Colour

Available in a range of irresistible shades including Berry Twist, Blue Boba, Melon-ade, Strawberry Shake, Vanilla Horchata, Sugar Spritz, Passion Juice, and Mintini, Lifter Gel complements every mood and occasion. Whether worn alone for a juicy wash of colour or layered over your favourite lip liner or lipstick for added dimension, it creates fuller-looking, glossy lips in just a few swipes. The innovative click-twist pen dispenses just the right amount of product for a precise, fuss-free application, making it the perfect companion for effortless touch-ups throughout the day. 

Maybelline New York Lifter Gel in Vanilla Horchata 

Maybelline New York Lifter Gel Lip Oil in Gel- Vanilla Horchata is a warm brown nude shade that combines the nourishing comfort of a lip oil with the high-shine, glass-like finish of a gel. Perfect for everyday wear, Vanilla Horchata delivers a flattering nude glossy pout that complements every skin tone, making it the ideal shade for both minimal and glam looks.

Maybelline New York Lifter Gel in Sugar Spritz

Maybelline New York Lifter Gel Lip Oil in Gel- Sugar Spritz is a sheer hot pink shade that combines the nourishing comfort of a lip oil with the high-shine, glass-like finish of a gel. Perfect for everyday wear, Sugar Spritz adds a vibrant pop of pink for an ultra-glossy, healthy-looking pout.

Maybelline New York Lifter Gel in Strawberry Shake

Maybelline New York Lifter Gel Lip Oil in Gel- Strawberry Shake is a juicy strawberry-pink shade that delivers the nourishing comfort of a lip oil with the high-shine finish of a gel. Perfect for everyday wear, Strawberry Shake adds a fresh pop of pink that complements every skin tone.